He enjoys building products to help people lead easier and more enriched lives. His work in the last decade has revolved around designing software that's simple, innovative and fun. He's interested in spending the next decade creating consumer and business tools that are thoughtful, responsible, intelligent and long-lasting.

Siddharth's design beliefs stem from the ethos of "less, but better". They're also inspired by Japanese philosophy of wabi-sabi. While these guide his approach to creating software and products, they can just as much apply to living and consuming mindfully.

Siddharth holds an honours degree in computer science, attending both University of Surrey in England and University of Waterloo in Canada.

He lives with his wife in southwestern Ontario, slightly north of Lake Erie in Canada.